This blog post will be different, even weird – in how it’s structured, in what it says.
But, maybe that’s a good thing.
Maybe, it will get your attention, get your mental ‘wheels turning’ on how you promote your cleaning services.
Here goes….
Think TARGETED vs broad, ‘shotgun’ approach
Think ONGOING vs ‘on and off’
Think INVOLVED vs easy
Think SCHEDULED vs ‘hit or miss’
Here’s some MORE >>>
Think DIRECT RESPONSE marketing vs image marketing
Think COMPELLING MESSAGE vs ‘licensed bonded and insured’
Think BENEFITS vs features
Think DIFFERENT vs what everyone else says and does
Think RELATIONSHIP vs sale
You get the idea.
You Can Do This, You Really Can,
Dan
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