No question – it can be numbing. Today’s business people have short attention spans – and face overwhelming images, messages and choices, daily. So, it’s easy to see why ‘DIFFERENT’ would be a logical marketing strategy.
Check out today’s fast paced video where Dan explains why cleaning businesses need to offer MORE than ‘different’ to the marketplace. Plus, he’ll share two practical examples of approaches that go BEYOND – different.
Thanks for watching our video ‘DIFFERENT’ Can Help Sell Cleaning Services, BUT – but don’t stop there, be sure to check out our video: What’s FUN and What’s WORK in a Cleaning Business where Dan tells how differently janitorial and residential cleaning business owners approach different kinds of work. Then, he explains how that difference can end up having a slick name and logo, but no real competitive advantage in the marketplace.
Plus, we hope you continue to check out Dan’s weekly videos in the future to hear his latest ideas, tips and strategies ‘concerning things you’re concerned about’, such as how to bid cleaning jobs profitably. You’ll quickly discover practical keys about what it really takes to flip a cleaning company from painful to profitable. Want to flip yours?