Why Do So Many Cleaning Businesses WANT to Compete with So Many Cleaning Businesses?

Sound Crazy? Well, janitorial businesses may say they don’t want to compete with lots of other cleaning companies when it comes time to bid – but the way they go after new work, unfortunately says – they do.

Before you’re done watching this fast paced video you’ll hear why the strategy most cleaning companies use to go after new jobs sends a clear message that they are like every other cleaning business and, as such, end up having to fall back on low price to win jobs. Then, we’ll look at what they could differently to instantly change how the market perceives them – so they can get out of the ‘low price’ game!

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Thanks for watching our video Why Do So Many Cleaning Businesses WANT to Compete with So Many Cleaning Businesses? but also be sure to check out our video, Cleaning Business Owner: Should You Invest 10% in YOU? where you’ll hear why investing time and money into your on-going personal and professional development may be the key to growing a successful cleaning business and then keeping it that way!

Plus, we hope you continue to check out Dan’s weekly videos in the future to hear his latest ideas, tips and strategies ‘concerning things you’re concerned about’, such as how to bid cleaning jobs profitably. You’ll quickly discover practical keys about what it really takes to flip a cleaning company from painful to profitable. Want to flip yours?


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Hi Katherine, our recommendation is - yes, it's ok to ask a prospective client what they're currently budgeting (or paying/month) for cleaning services. We found the key is - how you ask. We felt it worked best to ask - as part of an explanation like the one below: ''...We recognize budgets are important measures and controls in businesses, so we like to be aware of any price issues or concerns, so we can be in the best position to put together the right program including job specifications and staffing - to maximize both cleaning AND cost effectiveness.' Hope that helps and wishing you much success in your cleaning business, Matt, CleanGuru Support


When meeting with a potential customer to give a quote, would it be wrong to ask them what their cleaning budget is?


Thanks William, Dan


Solid Gold Dan!