Do You Have to Be Passionate About Your Cleaning Business?

Whether you’re just starting a cleaning business or simply want to learn new and better ways to keep your existing janitorial or residential cleaning company profitable, in these videos Dan covers everything from the latest trends in janitorial bidding, invoicing and inspection software to proven marketing strategies to help you grow.

I have good systems. I have good people. Do I really have to be passionate about my cleaning business to be successful – is a fair question. The fair answer is YES, if you want enthusiastic managers, office staff and cleaning personnel working in your janitorial or residential cleaning business.

Check out today’s fast paced video where Dan explains why enthusiasm and passion for the goal and work of a business – often comes from seeing what the leader does and expects. Then he shares how the coach of a successful football team provides a powerful example of leadership cleaning business owners can learn from.

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Thanks for watching our video Do You Have to Be Passionate About Your Cleaning Business? but also be sure to check out our video, When Should You Change Directions? where Dan explains how important it can be to change directions – even if it’s costly and time consuming up front. Then he gives two examples; one in a janitorial business, one in his own janitorial software company to make the points of why and hen to change directions.

Plus, we hope you continue to check out Dan’s weekly videos in the future to hear his latest ideas, tips and strategies ‘concerning things you’re concerned about’, such as how to bid cleaning jobs profitably. You’ll quickly discover practical keys about what it really takes to flip a cleaning company from painful to profitable. Want to flip yours?


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Thanks for your note Linda. I sent you a copy of a book I wrote where I shared the marketing, selling and profit strategies we used to grow our cleaning business. I hope you find some ideas you feel can help your cleaning company. Wishing you all good things, Dan


Hello Dan, I own a cleaning business and I look forward to developing it. I'm interested in discovering practical keys to flip it to profitable. Your assistance needed. Thanks Linda