Blog

What SHOULD you worry about? The weather? The proposal you just delivered? It’s easy to focus our thoughts and concerns – on the wrong thing, if we’re not careful. Watch today’s fast paced video – where Dan reveals why ‘what you’re worrying about’ can be such an important indicator of your future success; that’s right, […]

Ever noticed someone in your neighborhood getting ready to put their house up for sale? You know the drill. They start frantically plowing through off a list of ‘things to fix, patch, putty or paint. In fact, you may never remember seeing them work on their place this hard during ALL the time they lived […]

Every day things – butter, for example.  How can something as simple as butter reveal a valuable selling insight for today’s cleaning businesses.   Check out this video to find out now. Watch this fast paced video where Dan describes a familiar situation – spreading butter on toast to dramatize an important selling strategy – one […]

Whether it’s a 35,000 sq. ft. building or a 135,000 sq. ft. one, at first – big places can be intimidating. But here’s something to think about.. Some of the larger, more intimidating buildings can actually be easier in some ways than the much smaller ones you feel comfortable with now. Let me tell you […]

How can I get my cleaning staff ‘invested’ in the success of my cleaning company?  How can I make them feel like it’s more than just a job. The answer has to do with how you explain what needs to be done – that’s right, the WHY. Watch this fast paced video – where Dan […]

In general, when it comes to inspecting cleaning accounts -short, general and frequent beats long, detailed and occasional. Let me tell you a story… In the early years, we used a very formal system of checking our accounts. It included a rigid schedule, either weekly or monthly, where a manager would be required to fill […]

What’s wrong with networking?  I mean, it’s so powerful, so effective.  Well, the  answer is – there’s nothing wrong with networking, but only if you’re using it the right way; not expecting it will always be able to generate all your sales. Watch this fast paced video – where Dan explains what problems the owner […]

The ’round file’ – yep, with barely any notice, that’s where a lot of marketing ends up. Why? Well, for one reason, it all looks the same. While every brochure or ad tries to scream ‘Look at me!’ very view actually succeed It’s true, few get opened and even fewer get read. Colorful, slick, or […]

We see when something happens – good or bad. But, we what we don’t do enough of in our cleaning businesses is ask – WHY? Why did it happen? What caused it in the first place? Watch this fast paced video where Dan explains ‘why the WHY’ is where the valuable ‘gold’ is to either […]

What do I mean BEST? Actually, good question. Well, by ‘best’ I mean – the ones who always seem to generate healthy profits, happy customers and few ‘headaches’. You know the ones, they seem to be right in that perfect cleaning account ‘burn zone’. If you have 10 of them, great, but, if you only […]